10.19.17
CRM Selection
As private capital firms grow, they often find themselves faced with the challenge of managing the many investor, vendor, and portfolio relations that accompany growth. “This is a good problem to have,” said SteelBridge Consultant Brant Garda, “But it’s one that requires careful consideration, especially when designing a solution.” In this edition of SteelBridge Insights, the team addresses some of the process and product variables to consider when selecting and implementing a CRM system.